Solutions for retail spaces, including outlets, boutiques, and department stores.
The Perfect Sound for Retail Locations
Attracting and retaining customers
Creating a consistently welcoming atmosphere for your storefront
The first rule of success in any retail setting is in getting potential customers into your establishment. Paired with visual marketing and signage, attractive ambience sends a clear message of where those customers should be taking their business.
Avoiding licensing fees
Eliminate the need for licensing fees with generated ambience.
People like to think that they can get away with playing copyrighted music without a license, but fines from performing rights organizations (ranging anywhere from $750 to $150,000) can be devastating. With ambience, you don’t ever have to worry about licensing or copyright violations.
Directly increasing profits
Influence customers into spending more time and money in the store
Playing ambience sways people into losing track of time in retail stores, creates a feeling of excitement around making purchases, and leads them to buy more merchandise during the course of their visit.
Establishing repeat business
Creating a retail space that retains customers.
Along with creating a welcoming atmosphere, ambience elicits a positive connection between your location and your customers as they shop, increasing your ability to generate repeat business.
Making your employees work easier
Doing away with repetitive albums and playlists, in exchange for unlimited and constantly changing ambience.
Listening to music at work can potentially turn into an annoyance for your staff, but it doesn’t have to be. By playing ambience in your store, they listen to custom tuned and non-repetitive music while they work, increasing their mood and productivity levels.
Reinforcing your brand
Your branding shouldn’t be only visible, but audible as well.
The moment a customer walks into your store, they begin to form an opinion, and in those initial moments, audio feedback can play just as important a role as visual feedback. Ambience can cover a wide array of musical genres and be tuned by staff members to accurately represent and compliment your brand.
Scheduled tones and moods
Crafting a fluid shopping atmosphere.
The moment a customer walks into your store, they begin to form an opinion, and in those initial moments audio feedback can play just as important a role as visual. Ambience can cover a wide array of musical genres and be tuned by staff members to accurately represent and compliment your brand.
The research that has been published to date unequivocally demonstrates that the atmosphere in a restaurant, or wherever else we choose to eat, really does have a dramatic effect on our perception of food and drink. It can profoundly influence our food behaviours and can even influence how much we end up eating.
In the absence of background music or when the tempo of such music is fast, those with high math anxiety exhibited a heightened avoidance of choices requiring price computations.
This study found a positive correlation between ratings of the listening environment and ratings of the music.
An exploration of the commercial effects of music choice on sales.