The Perfect Sound for Retail Locations

Solutions for retail spaces, including outlets, boutiques, and department stores.

Attracting and retaining customers

Creating a consistently welcoming atmosphere for your storefront

The first rule of success in any retail setting is in getting potential customers into your establishment. Paired with visual marketing and signage, attractive ambience sends a clear message of where those customers should be taking their business.

Avoiding licensing fees

Eliminate the need for licensing fees with generated ambience.

People like to think that they can get away with playing copyrighted music without a license, but fines from performing rights organizations (ranging anywhere from $750 to $150,000) can be devastating. With ambience, you don’t ever have to worry about licensing or copyright violations.

Directly increasing profits

Influence customers into spending more time and money in the store

Playing ambience sways people into losing track of time in retail stores, creates a feeling of excitement around making purchases, and leads them to buy more merchandise during the course of their visit.

Establishing repeat business

Creating a retail space that retains customers.

Along with creating a welcoming atmosphere, ambience elicits a positive connection between your location and your customers as they shop, increasing your ability to generate repeat business.

Making your employees work easier

Doing away with repetitive albums and playlists, in exchange for unlimited and constantly changing ambience.

Listening to music at work can potentially turn into an annoyance for your staff, but it doesn’t have to be. By playing ambience in your store, they listen to custom tuned and non-repetitive music while they work, increasing their mood and productivity levels.

Reinforcing your brand

Your branding shouldn’t be only visible, but audible as well.

The moment a customer walks into your store, they begin to form an opinion, and in those initial moments, audio feedback can play just as important a role as visual feedback. Ambience can cover a wide array of musical genres and be tuned by staff members to accurately represent and compliment your brand.

Scheduled tones and moods

Crafting a fluid shopping atmosphere.

The moment a customer walks into your store, they begin to form an opinion, and in those initial moments audio feedback can play just as important a role as visual. Ambience can cover a wide array of musical genres and be tuned by staff members to accurately represent and compliment your brand.

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Resource
How Important is Atmosphere to the Perfect Meal?
John Wiley & Sons, Ltd.
2014 July

The research that has been published to date unequivocally demonstrates that the atmosphere in a restaurant, or wherever else we choose to eat, really does have a dramatic effect on our perception of food and drink. It can profoundly influence our food behaviours and can even influence how much we end up eating.

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In the absence of background music or when the tempo of such music is fast, those with high math anxiety exhibited a heightened avoidance of choices requiring price computations.

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Resource
The Effects of Music on Atmosphere in a Bank and a Bar
Journal of Applied Social Psychology
2000 July

This study found a positive correlation between ratings of the listening environment and ratings of the music.

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Resource
The Effect of Music on Atmosphere and Purchase Intentions in a Cafeteria
Journal of Applied Social Psychology
1998 December

An exploration of the commercial effects of music choice on sales.

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